Most organic farmers market their products themselves. Which means that the products are sold directly on the farm. At first this sounds a bit awkward, after all, not everyone has an organic farm around the corner. For the consumer, shopping on the organic farm also has advantages, for example that the goods are cheaper. With the direct marketing, the products also get "a face and a story", because the consumer can see directly, where the food comes from.
Advantages of direct marketing by organic farmers
Most organic farmers market their products themselves, which means they sell them on their farm. For the consumer that has advantages. Not only are the products significantly cheaper, because the intermediate trade is eliminated.
Shopping on the farm is also less anonymous: You can, for example, on the ground to inform about the attitude of the animals and the cultivation and also incidentally learn a lot about the work on a farm. The farmer himself vouches for the quality of his products and not an anonymous label to which we - let's face it - dare not trust anyway.
Bulk purchase on the organic farm
To make it really worthwhile, you should be traveling by car. For direct marketing from the farm is usually about larger quantities, for example a sack of potatoes or a palette of apples. The ride is therefore suitable for refilling the freezer and storage cupboard.
For a long journey, the telephone appointment makes sense. Especially smaller farm shops are usually operated by the owners and employees of the farm next to the daily work. Therefore, the opening hours may be limited.
Farm shop and weekly market
An alternative to visiting the organic farm is the farm shop. Here organic farmers sell food that is produced on their farm, but also much that is also available in the organic store such as bread, milk, cheese, pasta and - depending on the size of the farm shop - more organic food.
In many places there are also weekly markets where organic farmers also sell their products.
In addition to the above-mentioned forms of distribution, there are also farm communities that have become rare today, ie associations of farmers and craft businesses that produce food from the raw materials of the farmers: millers, bakers, butchers, cheese makers or brewers. They produce, for example, cheese, bread or sausage, but also compote, baking mixes, honey or apple juice.
Such companies need a certain size in order to work economically. They sell their products not only through their own farm shop, but also to organic shops in the region and other large customers such as day-care centers or canteens.
And finally, you can spend an excellent holiday on a organic farm. For parents, this has the inestimable advantage of keeping children busy, and the cost of accommodation and meals is very cheap compared to hotels.